What is Data Backfilling and How Far Back Does it Go?
This process is sometimes known as historical data collection. It involves going to each platform that is set up and filling in holes in your data. Those holes might be there due to some factors that we cover in the article Why is there missing data in reports and when will it be there? Why […]
Why do I have to log in to Facebook to connect my Instagram account?
If you have tried to connect your Instagram account to Metigy you might be wondering why you are prompted to log in to Facebook first. The simple answer is that Facebook owns Instagram and this is a move by Facebook to bring Instagram inline with Facebook’s other tools. It opens up more reporting metrics and […]
Facebook and Instagram Boost Social Media Post Ad Spend
To make content creation as simple as possible, you can create a Facebook Boost post natively in the Metigy Content Curator. If you’re new to Metigy, you can sign up for free at any time. What is Facebook Boost and Why you need it! When you boost a post on Facebook – or any platform […]
How to promote your business on Instagram with brand collaborations
Are you looking for fresh ideas to promote your brand on Instagram? Have you tried brand collaborations yet? This emerging promotional trend is becoming popular with small businesses to widen their reach. Brand collaborations or influencer collaborations? Brand collaborations and influencers play different roles in marketing and promotion. Here’s a super quick overview of the […]
How to connect your Instagram account to Metigy
If you have tried to connect your Instagram account to Metigy you might be wondering why you are prompted to log in to Facebook first. The simple answer is that Facebook owns Instagram and this is a move by Facebook to bring Instagram in line with Facebook’s other tools. It opens up more reporting metrics […]
What file types should I use for Instagram Content Publishing?
JPEG is the only image format supported. Extended JPEG formats such as MPO and JPS are not supported. Don’t forget to use Metigy’s in-built image search tool to find images that work for your brand and content theme. You can also upload a video file in a MOV or MP4 format. Here’s how to schedule […]
Create your Facebook Business Account and Setup Facebook Ads
Welcome to the Metigy Learning Guide to Creating a Facebook Business Account. You would want to do this to keep any advertising you create for business separate from your personal account – Facebook sometimes creates a personal account for you. When you book ads through an account, Facebook tracks all performance against that. This is […]
Case Study: How Luv’em Donuts used Metigy to discover a new customer base during Covid-19 and increase reach by 1494%
Luv’em Mini Donuts is the brainchild of Craig Locker. The Police Detective of 21 years noticed a gap in the entertainment industry for zero-waste hot food at concession stands and set out to fill the hole in the market. The popularity of hot cinnamon donuts made them an obvious choice for large-volume sellers like entertainment […]
Understanding Social Network Connections and Tokens
Connecting and Tokens are a concept used by networks to manage pages and accounts, and are generated when a user – you for example – authorizes the Metigy platform to access something (connect). Metigy uses the services that each network provides to make this connection. This document does not cover that flow, but there are […]
What happens if I need to edit or remove an Instagram post that I’ve scheduled through Metigy?
You’re always in control of your posts and content calendar when you use Metigy. Editing and removing a post on our platform is easy and here’s how. To remove a scheduled post from your calendar that is yet to go live, you’ll need to archive it. Using the top left navigation, click the ‘content planner’ […]