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Creating Google Search Ads: From start to finish

Creating Google Search Ads

This article is a walkthrough so you can create your first Google Search Ad using Metigy. You can find the Ads module in the left-hand menu. Choose your goal, then your Google Ad type A key part of any ad strategy is the goal of your ad and reflects the kind of bidding strategy and targeting that Google’s […]

Creating Google Display Ads: From start to finish

Creating Google Display Ads: From start to finish

This article is a walkthrough so you can create your first Google Display Ad using Metigy. You can find the Ads module in the left-hand menu. Choose your goal, then your Google Ad type A key part of any ad strategy is the goal of your ad and reflects the kind of bidding strategy and targeting that […]

Why Google Ads Are the Right Fit for Small Business Thanks to Metigy

Why Google Ads Are the Right Fit for Small Business Thanks to Metigy

In our recent Google Ads Webinar, we wanted to answer the question of why customers should try them. And in particular, how Metigy is using our AI Recommendation technology to address the issue that a lot of businesses have with Google Ads. And that is the perceived complexity of creating and running an ad campaign. The webinar […]

Facebook, the era of Privacy Scandals and the Unknown Data Brokers

Facebook, the era of Privacy Scandals and the Unknown Data Brokers

In recent weeks, there’s been a lot of discussion about Facebook Privacy and who is to blame/what can be done about it. Facebook has taken the brunt of that blame because they have made mistakes in the way it handles some user data. So yes, they could have done a lot of things better. And […]

Google have announced their rival to Apple’s beacon technology

Google have announced their rival to Apple’s beacon technology

With more and more businesses keen to capitalize on the personalization of offline experiences, Google has announced their new BLE – Bluetooth Low Energy – Beacons. Unlike the original iBeacon technology from Apple, the Google version is platform agnostic, which means it supports a broader range of devices. Why have they created this technology? Imagine […]

Rebranding and Finding a Name : Part 1 of our becoming Metigy series

Rebranding and Finding a Name

Rebranding a business is not an easy task, especially when it’s your own. Our original name Social CRM Hub was intended to be a temporary one. It reflected the problem we were trying to solve at that point. And as with a lot of things with your own business, there always seemed to be more […]