This article is a walkthrough so you can create your first Google Search Ad using Metigy. You can find the Ads module in the left-hand menu. Choose your goal, then your Google Ad type A key part of any ad strategy is the goal of your ad and reflects the kind of bidding strategy and targeting that Google’s … Read more
Are you scared of committing budget to Google Ads? It’s daunting to push a campaign live when you know there is a sizeable budget behind it. When done right though, Google Ads can return $2 for every dollar spent in its platform, sometimes higher! To find out more about how Google Ads can help your business, listen … Read more
Having recently announced Metigy’s solution for SMEs to create and manage Google Ads in just a few clicks with a simple and beautiful interface, we’re pulling together some of our reasoning behind it and our top tips to help you get the most out of it. In this post we’ll delve into the (1) why and … Read more
This is a quick start guide to help you get set up with Google Ads using Metigy. Metigy is designed to make marketing easy and building campaigns with confidence is something we know SMEs want to do. Creating your Google Ads account is the first step in exploring what search and display ads can do … Read more
This article is a walkthrough so you can create your first Google Display Ad using Metigy. You can find the Ads module in the left-hand menu. Choose your goal, then your Google Ad type A key part of any ad strategy is the goal of your ad and reflects the kind of bidding strategy and targeting that … Read more
The goal of your business is to provide the right products and services that your customers need. Google Ads is a great way to get in front of your customers who are ready to buy from you, and mobile consumption of content is at an all-time high. The channel where this increase in mobile consumption … Read more
As a small business trying to stand out from your competition, Google Ads can be a game-changer. Using this digital advertising tool to its full potential requires understanding your audiences. Targeting individual, prospective customers at different times will help you cut through the noise and be noticed. Here are tips on how to have some … Read more
Good Google Ads Extensions broaden your advert’s scope with additional information, which gives people more reasons to choose your business. There are a variety of extensions that enhance the scope of your Google Ad by allowing you to add features, like: Location information Deep links to your website Additional text Call buttons With the competitiveness … Read more
The start to the customer journey typically begins with search intent and an ad click. While your homepage is the home base of your brand, your landing page holds the power to increase your conversion rate. Even if your product is outstanding, your business can’t grow if your landing page doesn’t drive conversions. But how … Read more
