30th December 2019
It’s been an incredible year at Metigy, with multiple new partnerships, features and more than doubling the size of our team. We created Metigy Learning, as a way of bringing you all the very best in how-to-guides, practical tips and carefully curated resources for mastering modern marketing all in one central location. This was followed…
24th December 2019
Can your business afford to exclude video content from your marketing? That’s what I’m exploring this week with my very special guest Justin Wastnage, the founder of Vloggi and the person that coined the term Vlog.
17th December 2019
How do you run a successful marketing competition? Sebastian and Kirra from BIRDI, a platform that enables businesses to integrate drones smoothly into their operations, dissect how their marketing competition helped them reach over 300k people and provided them with an opportunity to work with Canva.
15th December 2019
What is your personal brand? That’s what I’m exploring this week with my very special guest Fleur Brown, who has worked with Richard Branson and just released her new book The Business of Being YOU – Personal Brand Secrets of Celebrities and CEO’s.
10th November 2019
2 mins. We are very excited to announce this partnership with Binumi because it will enable our customers, regardless of skills and budget, to start telling their brand story using video Cisco estimates that video will account for 81% of all web traffic by 2021, yet an SMB marketing team only publishes 7 videos a year on…
30th May 2019
I just loved this really clever story from BMW to reveal the sheer inspiration and sense of freedom that comes with their new i8 Roadster. Yes I love the car, but most of all, I really appreciate the creativity behind this great content play that really delivers on the true art of brand storytelling. Be…
13th May 2019
Before you start worrying about whether you should be using YouTube as a marketing channel, lets first decide if it is right for your brand? Just to clarify if it is worth considering, the answer is yes. Many people don’t realize this but YouTube is the second most engaged social channel with 1.9B Monthly Active…
3rd May 2019
You now have a shorter attention span than a goldfish. You read that correctly. The average human attention span is now 8 seconds. A goldfish has an attention span of 9 seconds. With our decreasing attention spans, it’s becoming harder and harder to capture our audience’s attention online. So what’s the best way to capture…
2nd May 2019
OK, I love photography, content marketing and technology. Some may even call me a geek. To be fair, I am probably referring to most of the Metigy team with that reference. So I really liked this video from one of my favourite Photographers, Peter McKinnon, and you will understand why when you watch it. Pete shares…