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video marketing

How to Use Webinars for Lead Generation

28th January 2021

Webinars are having a moment as one of the best ways to engage with your audience. They’re a powerful marketing tactic to generate leads. Considering how physical business events around the world are cancelled, there’s no better time than now to jump on the webinar bandwagon. The ripple effects of COVID-19 means that your future…

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Tags: social marketing, social media marketing, video content, Digital Marketing, Growth Marketing, video marketing, CRM, Webinar

If a picture is worth 1,000 words, a video is worth 1.8 million words. Why videos should be part of your marketing mix

19th December 2020

If a picture is worth 1,000 words, a video is worth 1.8 million words. Vloggi founder, Justin Wastnage, shares why videos should be part of your marketing mix. If creating video content has been on your mind but you’ve been waiting for the right time to step outside your comfort zone and stare down the…

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Tags: social media, marketing, video, social marketing, marketing tip, social media marketing, video content, Digital Marketing, video marketing

OK so what are some good examples of B-Roll footage?

12th October 2020

As we’ve already mentioned in our previous article, B-roll is powerful footage that can elevate your story and keep your audience engaged. When you find the right combination of face-to-camera shots, voice overlay and visuals in your story – you can achieve some magical results. What exactly is B-Roll? B-Roll footage, Broll or B roll is…

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Tags: marketing, video, video best practice, video content, Digital Marketing, video marketing

How to make your audio recordings sound better at home

6th July 2020

Covid-19 is the biggest modern plot twist of our time and is presenting many different challenges for all small and medium-sized businesses. With the majority of businesses being forced to work from home, there’s no such thing as business as usual. We’ve seen this first-hand at Metigy. Our professional podcast studio where we record our…

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Tags: social media, marketing, technology, podcasts, Digital Marketing, video marketing, Podcast

Ep11: Creating marketing videos on a small budget with Justin Wastnage from Vloggi

24th December 2019

Can your business afford to exclude video content from your marketing? That’s what I’m exploring this week with my very special guest Justin Wastnage, the founder of Vloggi and the person that coined the term Vlog.

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Tags: social, marketing, video, ai, video content, user generated content, video marketing, Podcast

Metigy partners with Binumi to bring video storytelling to our customers

10th November 2019

2 mins. We are very excited to announce this partnership with Binumi because it will enable our customers, regardless of skills and budget, to start telling their brand story using video Cisco estimates that video will account for 81% of all web traffic by 2021, yet an SMB marketing team only publishes 7 videos a year on…

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Tags: video, video marketing, Binumi

How to Use Live Video in your Marketing Mix

24th July 2019

Have you ever watched a live broadcast of a car chase, sporting event or natural disaster? We all have. Now think about it. Even now, you can probably still remember obscure details from these live broadcasts (but you can’t remember what you had for dinner last night). This is because live video is exciting. Television…

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Tags: video best practice, video content, video marketing

Creative Inspiration: Be in your mate’s Corner

28th May 2019

From our Creative Inspiration series, the MetigyIQ team have selected this clever little series of short films #inyourcorner, shot very simply but effectively, and telling stories aimed at shifting attitudes towards Mental Health. Time to Change UK with help from O&M London have kicked off a five-year campaign aimed at shifting attitudes toward mental health…

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Tags: content marketing, Creative Inspiration, video marketing

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