Does your business need PR? That’s what I’m exploring today with my very special guest Liz Mckenzie, the head of PR and Communications at Canva.
Ep20: PR Masterclass with Liz Mckenzie from Canva
23rd April 2020
social media marketing
How to Optimise Your Visual Content Strategy for Social Media
7th April 2020
Did you know that including an image in your tweet could lead to over 2X more shares? A BuzzSumo analysis found that articles with a thumbnail also got over 3X more shares on Facebook than ones without. These numbers show just how impactful visuals can be on social media, and it makes sense. People can…
Ep18: What is SEO and why it’s still the best way to get in front of customers with Jon Dawson from Digital Ninjas
2nd March 2020
Is SEO still the best way to get in front of your customers? I’m exploring all things SEO today with my special guest and good friend Jon Dawson, the founder of Digital Ninjas, one of Australia’s leading marketing agencies who are on a mission to help for-purpose organisations maximise their results from digital.
Ep4: How to get your first 100 customers with Ben Wong from Academy Xi
11th December 2019
Ben Wong, the CEO and Co-founder of Academy Xi, a future-focused education company that has trained over 5,000 people since 2016, joins the Forward Thinking Podcast to talk marketing, the future of learning and how he got his first 100 customers.
How to Grow Your Business with Instagram Stories: 9 Amazing Ideas to Implement
22nd October 2019
Whether your brand is new to Instagram Stories or struggling to create captivating content, there’s no denying that improving engagement is a challenge
How BIRDI hit 632k impressions using User Generated Content and Metigy
12th August 2019
The Metigy Community Team are very excited to announce the next winner of our Forward-Thinking Marketer Award which goes to Sebastian and Kirra from BIRDI About BIRDI BIRDI is a platform that enables businesses to integrate and scale drones into their operations by providing an ‘end to end’ drone management platform. Founded by Sebastian Robertson…
5 powerful social selling strategies
5th August 2019
Social media is just for posting company updates, networking and looking at photos of cats, right? Wrong. Social media has become a key arena for generating leads and closing sales. According to LinkedIn, 78% of social sellers outsell peers who don’t use social media. That means that if you don’t use the power of social…
Social Media Groups are your secret weapon! But how do you use them?
30th July 2019
What’s your marketing secret weapon? Here’s a hint. Do you belong to at least one Facebook or LinkedIn Group? If you haven’t leveraged Social Media Groups for your business, I’m going to show you why you need to test them as soon as possible and why they are a marketer’s secret weapon. Social Media Groups…
Cheat sheet: Facebook Pages and Starting on the right foot
14th May 2018
So you’ve reached the stage of setting up or even updating your the Facebook Page for your business. That’s Great! Let’s make sure you get off on the right foot by setting it up correctly. What does that mean? It’s one thing to go in and set up the basics. That means you’re there and…