15th February 2021
Have you ever wondered how to use Instagram to grow your podcast? New podcasters and pros all know that growing a podcast specific audience and getting more listeners has its challenges. From finding the right listeners, picking a topic that isn’t too broad or niche, it’s all a lot of work. It can also be…
2nd February 2021
You could have the best product in the world, but if no one converts on your landing page, your business will never grow. Conversion Rate Optimisation (CRO) is the process of optimising your landing page for conversions. The result? More visitors turning into customers. There are no quick hacks or secret tricks that you can…
28th January 2021
Webinars are having a moment as one of the best ways to engage with your audience. They’re a powerful marketing tactic to generate leads. Considering how physical business events around the world are cancelled, there’s no better time than now to jump on the webinar bandwagon. The ripple effects of COVID-19 means that your future…
18th January 2021
According to a Litmus survey on 372 marketers worldwide, email marketing delivers a whopping 38:1 ROI. If you’re not investing it in, you’re missing out on a significant growth opportunity. However, we understand email marketing is hard to get started with. You need to build a subscriber list that is ENGAGED and INTERESTED in hearing from…
6th January 2021
Did you know that acquiring a new customer can cost five times more than retaining an existing customer? We spoke to Khoros social media strategist, Amber Dermoudy, who is also a teacher of digital marketing and fur mama to Instafamous kitty, Leonardo DiCatrio on Metigy’s Forward Thinking Podcast. She’s taken a page out of Brene…
31st December 2020
Despite the challenging operating environment during the COVID-19 pandemic, there have been many highlights this year at Metigy, including multiple new partnerships, awards and a $20m capital raise that will help us meet your requirements as one of our valued users. We have so many amazing product initiatives in our pipeline and we can’t wait for you…
22nd December 2020
As we continue to experience uncertain times going into 2021, businesses are experiencing pretty much everything except business as usual. This has lead to 38.9% of companies cutting marketing spend due to COVID-19. So how do we approach marketing in this adjusted crisis reality? With people stuck indoors and at home, it’s no secret that…
19th December 2020
If a picture is worth 1,000 words, a video is worth 1.8 million words. Vloggi founder, Justin Wastnage, shares why videos should be part of your marketing mix. If creating video content has been on your mind but you’ve been waiting for the right time to step outside your comfort zone and stare down the…
12th December 2020
Yes, the internet is a global stage where borders are somewhat obsolete. You can have an instant global reach from anywhere in the world. But that doesn’t mean that you can use the same messaging and strategy everywhere. Cultural differences matter and can impact the channels you use and the conversations you have with your…