4th September 2020
Sick of publishing content into the cyberspace void just to maintain your rankings? Of course you are! But we all know you won’t make a dent in the SERPs without words. So you’ve spent months (maybe years), establishing a blog, a newsletter, social media profiles and a probably a few other content outlets. So what…
14th April 2020
Acquiring backlinks is still one of the most important strategies for all businesses looking to grow organic traffic in 2020. Google uses backlinks as a key ranking factor. In short: without quality sites linking to your content, it’s going to be tough to boost your rankings. But so few marketers have a backlink strategy. Why?…
2nd March 2020
Is SEO still the best way to get in front of your customers? I’m exploring all things SEO today with my special guest and good friend Jon Dawson, the founder of Digital Ninjas, one of Australia’s leading marketing agencies who are on a mission to help for-purpose organisations maximise their results from digital.
24th February 2020
Understanding search intent is a key part of any SEO strategy today. It’s not just what your audience searches for, or what keywords they use, but what they expect to find on the other side. As search engines try to provide the best content for their users, they are getting better at identifying what they…
8th October 2019
As a small business owner, you’re expected to wear many hats. In the modern age, one of these fancy head toppers likely includes being the webmaster of your company’s website. Local businesses are important, and so is setting up your website correctly. Whether your company’s website is already live or still in the planning stages, you’ll…
26th May 2019
OK, if you don’t know what a content loop is, or you have never even heard the expression, then I am about to give you an exciting concept that could explode your customer acquisition model in a way you have not yet imagined. If you get it half right, then you will be amazed at…