Storytelling and your brand. How do you do that? So many businesses hear about this story thing but a lot of them don’t understand how important and sticky a good story can be. But how do you tell a good story and why is it so important? Find that out and more on this episode
Podcast
How the Clubhouse app can raise your brand awareness (part 3)
21st July 2021
The New Kids On The Block are looking to reinvent what Clubhouse started Social Audio is on the rise and looking to take over the market share and buzz that Clubhouse has created. This article will help you understand your marketing efforts and how to use them for your business in the podcast and live…
EP 22: Why your first business goal should be to make $1 of profit with Finder.com CEO, Fred Schebesta
6th July 2021
Why is it so important to focus your first business goal on making at least a $1 profit? That’s what we’re exploring in this episode with Australia’s first-ever digital marketer, Fred Schebesta, CEO and co-founder of Finder.com.
How the Clubhouse app can raise your brand awareness (part 2)
20th April 2021
Welcome to part two of how the Clubhouse app can raise your brand awareness series. This is unofficially titled ‘The copycat syndrome’ because of what’s been happening over the last few weeks. Feel free to read part one and get yourself up to speed, but if “you ain’t got time for that“, then the quick TLDR summary…
How to use Instagram and other tactics to grow your podcast
15th February 2021
Have you ever wondered how to use Instagram to grow your podcast? New podcasters and pros all know that growing a podcast specific audience and getting more listeners has its challenges. From finding the right listeners, picking a topic that isn’t too broad or niche, it’s all a lot of work. It can also be…
Ep19: Building a community to drive your marketing with Lisa and Louise from Share with Oscar
6th August 2020
How do you grow your business 7% every week? This week, my very special guests Lisa and Louise from Share with Oscar, discuss the different tactics they are using to grow their business 7% week on week. Spoiler alert: one of the big drivers is the amazing community they have built.
5 Examples of Companies Doing Content Marketing Well
28th July 2020
]]]]]]Your content marketing strategy can be an excellent lever for growth – but it’s easy to go wrong. Many small and medium businesses waste money because their content isn’t aligned with their audience expectations. The content sits on the company blog but never gets seen, and definitely doesn’t drive any real results. However, it is…
How to make your audio recordings sound better at home
6th July 2020
Covid-19 is the biggest modern plot twist of our time and is presenting many different challenges for all small and medium-sized businesses. With the majority of businesses being forced to work from home, there’s no such thing as business as usual. We’ve seen this first-hand at Metigy. Our professional podcast studio where we record our…
Social Media Marketing for Restaurants and Cafes – An Expert’s Guide
2nd July 2020
Having just gone through one of the biggest punch-in-the-guts that hospitality has seen in living memory, we thought we’d turn our attention to the industry that is so dear to our hearts (and stomachs). Just like every other industry, social media marketing is vital to the success of hospitality businesses. It helps with brand awareness,…