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learning

How to Become a Deep Listener and Discover What your Customers are Not Saying

23rd December 2020

‘There’s no shortage of speaker training out there, but the other half of communication is listening’. Author of Deep Listening, Oscar Trimboli, is on a mission to create 100 million deep listeners around the world and he’s sharing some top tips with you! Over 55% of your day is spent listening, yet only 2% of…

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Tags: audience, marketing, learning, education, engagement

8 Slack Communities for Digital Marketers that you should join today

7th September 2020

A like-minded peer group is valuable for any marketer, no matter what point you’re at in your career. Being able to bounce ideas off experienced marketers and share best-practices is going to help you keep your marketing knowledge up-to-date, and ensure you’re making the right moves to hit your own targets. In this article, I’ll…

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Tags: social media, marketing, learning, social marketing, seo, content marketing, Digital Marketing, Growth Marketing

Ep19: Building a community to drive your marketing with Lisa and Louise from Share with Oscar

6th August 2020

How do you grow your business 7% every week? This week, my very special guests Lisa and Louise from Share with Oscar, discuss the different tactics they are using to grow their business 7% week on week. Spoiler alert: one of the big drivers is the amazing community they have built.

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Tags: marketing, technology, learning, smb, social marketing, facebook, community management, user experience, Share with Oscar, Podcast

Ep13: The Marketing Scientist Mike Sager talks customer success, data and all things marketing!

7th January 2020

Today I talk to the Marketing Scientist Mike Sager. Mike’s one of the smartest marketers I know and he’s definitely earned the marketing scientist nickname! We discuss his extensive marketing career that started in the US and now sees him in Australia, where he founded a vets on demand startup called Pawsum and is now…

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Tags: audience, social media, marketing, technology, learning, social marketing, analytics, calendar, community management, Data Science, data, marketing strategy, marketing automation, Podcast, business intelligence, CRM, progressive profiling, customer success, gamification

Ep12: How to hire like Canva – Why people are the secret to success with Mahesh Muralidhar from Airtasker and Canva

31st December 2019

What’s the main reason behind Canva’s success? People. This week, my very special guest Mahesh Muralidhar details how he led People Operations at Canva (where he was employee number 25) from a small initial team to more than 200 across three offices. If you are looking to make your next marketing hire, this episode is…

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Tags: marketing, technology, learning, linkedin, Growth Marketing, Podcast, Canva, Hiring

Ep9: Ecommerce Marketing and reinventing an industry with Zoltan Csaki from Citizen Wolf

16th December 2019

How do you reinvent an industry with only 8 employees? That’s what I’m exploring this week with my very special guest Zoltan Csaki, who is the Co-Founder of Citizen Wolf, who simplify and automate the process of tailoring.

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Tags: audience, social media, marketing, google, technology, learning, machine learning, social marketing, facebook, ai, community management, linkedin, user experience, Shopify, Podcast, ecommerce

Ep4: How to get your first 100 customers with Ben Wong from Academy Xi

11th December 2019

Ben Wong, the CEO and Co-founder of Academy Xi, a future-focused education company that has trained over 5,000 people since 2016, joins the Forward Thinking Podcast to talk marketing, the future of learning and how he got his first 100 customers.

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Tags: social media, marketing, technology, learning, social marketing, community management, user experience, podcasts, social media marketing, Growth Marketing, customer interviews

Keep it real, don’t fake it

30th September 2016

Should you use fake business user profile or real staff profiles to manage your online social pages? We look at the risks of faking it.

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Tags: social media, learning, facebook, education, linkedin, twitter, profile

Why doesn’t your marketing technology recommend ideas?

10th August 2016

2 mins. What if you could map patterns in data, and use Machine Learning to deliver Recommended Actions to help users make the most of real time opportunities and leverage natural trends in conversation to transcend the outcomes normally achieved in small social marketing teams.

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Tags: social, marketing, mrt, recommendations, learning, machine learning

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