Today I talk to the Marketing Scientist Mike Sager. Mike’s one of the smartest marketers I know and he’s definitely earned the marketing scientist nickname! We discuss his extensive marketing career that started in the US and now sees him in Australia, where he founded a vets on demand startup called Pawsum and is now…
learning
Episode 12: How to hire like Canva – Why people are the secret to success with Mahesh Muralidhar from Airtasker and Canva
31st December 2019
What’s the main reason behind Canva’s success? People. This week, my very special guest Mahesh Muralidhar details how he led People Operations at Canva (where he was employee number 25) from a small initial team to more than 200 across three offices. If you are looking to make your next marketing hire, this episode is…
Episode 9: Ecommerce Marketing and reinventing an industry with Zoltan Csaki from Citizen Wolf
16th December 2019
How do you reinvent an industry with only 8 employees? That’s what I’m exploring this week with my very special guest Zoltan Csaki, who is the Co-Founder of Citizen Wolf, who simplify and automate the process of tailoring.
Episode 4: How to get your first 100 customers with Ben Wong from Academy Xi
11th December 2019
Ben Wong, the CEO and Co-founder of Academy Xi, a future-focused education company that has trained over 5,000 people since 2016, joins the Forward Thinking Podcast to talk marketing, the future of learning and how he got his first 100 customers.
Keep it real, don’t fake it
30th September 2016
Should you use fake business user profile or real staff profiles to manage your online social pages? We look at the risks of faking it.
Why doesn’t your marketing technology recommend ideas?
10th August 2016
2 mins. What if you could map patterns in data, and use Machine Learning to deliver Recommended Actions to help users make the most of real time opportunities and leverage natural trends in conversation to transcend the outcomes normally achieved in small social marketing teams.