All established and growing businesses need high-quality and professionally done marketing material. But how can you consistently source high-quality and on brand content, in a timely and cost-effective way? Let’s explore the differences between keeping your design talent in-house, sourcing talent from freelancers, and the prime way to source it all. What’s the difference between…
Graphic Design Tips
How to get a 1,086% content engagement increase with Metigy’s Creative Services
10th February 2022
DLake Create’s main objective is to “own” his audience as much as possible. On most platforms you are renting your audience. He wants to be able to directly communicate with them by signing up for his email newsletter and listening to the podcast. With the help of Metigy’s Creative Services, Dlake Creates catapulted to a…
5 reasons why you should edit your social media images
20th December 2021
As a brand or business, media plays an important role in how you market to your audience. Every major social media platform allows for it, but it’s not enough to just post relevant images anymore. With more businesses getting into social media marketing, it’s never been more important to pay attention to the quality of…
What are the best questions to ask a graphic designer?
15th November 2021
When starting a new company, website, or publication, businesses turn to graphic designers for help with creating the look and feel of their brand. But graphic design is a creative process, and as such, it’s important to ask some key questions before the project commences so that you can understand how the process works and…
Graphic design work: How much should I really be paying?
9th November 2021
Platforms like Canva offer a user-friendly way to create graphics and designs to use as part of a marketing strategy. There are several tools out there that can make the creative process much easier. But in order to produce a great design, the user still needs to do most of the work. For small business…
What does good graphic design look like?
2nd November 2021
Ask 50 people what constitutes “good graphic design” and you’ll get 50 different answers. Just like artwork and physical attraction, beauty often lies in the eye of the beholder. One person’s design aesthetic may be the polar opposite of another’s. Amanda likes crisp, clean lines and lots of open space on the page. Contrastingly, Mark…
How to build a workflow: The journey for your design tasks
18th October 2021
If you’ve never designed anything, you might think that the process is quick and easy. A brilliant idea pops into your head, you turn it into an image, and presto! You’re done! The truth is good design is like anything else in your business. It takes skill, creativity, and a structured workflow to get the best…
How to take good photos for social media when you’re a one-person team
13th October 2021
Two heads, they say, are better than one. But sometimes, you might not have the luxury of having a team, so you’ll need to take your photos for social media by yourself. So, how do you go about it? Taking a good photo for your social media is pretty doable. Since you are a one-person team,…
What tasks can I outsource to a graphic design service?
12th October 2021
Graphic designers are responsible for creating the look and feel of your brand. In theory, the work of the graphic designer is to make your customers feel the way you want them to about your company based on the materials they see relating to your brand. But what specific tasks can you outsource to a graphic design…
