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Email Marketing

3 Strategies to Build Your Email List from the Ground Up

18th January 2021

According to a Litmus survey on 372 marketers worldwide, email marketing delivers a whopping 38:1 ROI. If you’re not investing it in, you’re missing out on a significant growth opportunity. However, we understand email marketing is hard to get started with. You need to build a subscriber list that is ENGAGED and INTERESTED in hearing from…

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Tags: audience, marketing, social marketing, marketing strategy, Digital Marketing, Growth Marketing, Email Marketing

How to Create Trigger Campaigns in your eCommerce Email Marketing

7th October 2020

The ROI for email marketing is huge. For every $1 spent, brands see an average of $38 return. That said, you need to be using email correctly. One of the best ways eCommerce stores can use email is by implementing a trigger emailing system. In this article, we’re going to take a look at: What…

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Tags: marketing, social marketing, marketing automation, Digital Marketing, Email Marketing, ecommerce

Ep5: How Cheryl Mack became the most connected person in Australian Business

12th December 2019

Cheryl Mack, who built Australia’s largest Startup and Growth conference StartCon, joins the Forward Thinking Podcast to share how she grew her personal business connections to over 8,000 and how you can do the same.

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Tags: social media, social marketing, linkedin, podcasts, marketing tip, Growth Marketing, Email Marketing, startcon

How a customer journey map will help you align your content to your users

3rd September 2019

What if you had all the content your users needed to make a purchase decision? Well, now you can. In this article, we’re going to find out how to use user journey maps to map content to user intent across your entire user journey and awareness funnel. Provide the content your users need, when they…

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Tags: Email Marketing, retention, user journey, content audit, content strategy, customer interviews, content map

How BIRDI hit 632k impressions using User Generated Content and Metigy

12th August 2019

The Metigy Community Team are very excited to announce the next winner of our Forward-Thinking Marketer Award which goes to Sebastian and Kirra from BIRDI About BIRDI BIRDI is a platform that enables businesses to integrate and scale drones into their operations by providing an ‘end to end’ drone management platform. Founded by Sebastian Robertson…

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Tags: social media, social media marketing, user generated content, Email Marketing, retention

How to Market a New Product with Email Marketing

8th August 2019

How many email newsletters do you receive in your inbox each week? You’ve probably lost count. You also probably only read a fraction of them. The first reason for getting so many emails is the fact that most companies use email marketing regularly. 60% of consumers state that they have made a purchase as a…

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Tags: marketing, learn marketing, Digital Marketing, Email Marketing

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