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6th July 2022
Learn how to use hashtags to enhance your social media marketing strategy No matter which social media platform your business utilizes, you need to know the power of hashtags. These social media titans came to popularity alongside the platforms themselves, making them a relatively new development. Hashtags go beyond your typical #throwbackthursday tag on Instagram…
28th June 2022
Over the last few years, Twitter has had its ups and downs. Today it’s the 16th most used social platform, well behind the likes of Instagram, TikTok, Facebook and Snapchat. While user numbers have grown modestly over the years, revenue hasn’t matched up. And, Twitter’s efforts to launch news monetisation products hasn’t worked. If you are trying…
10th June 2022
Organic reach is declining on most social platforms like Instagram, Facebook, Twitter and Linkedin which is the norm these days. That also means your engagement is suffering too. Unfortunately, engagement is extremely important for converting your followers to customers or clients.Find out how you can improve your declining engagement and more on this episode of This…
8th June 2022
Keeping your business top of mind online means keeping up with the latest trends. If you haven’t jumped on board yet with Instagram Reels, here is what you need to know for reel success (yep, we did that). Short-form videos have proven quickly to be one of the most effective video content businesses can run…
2nd June 2022
With the ever changing nature of social media it sure is hard to keep up to date! Here are some new updates from Instagram and TikTok. Instagram new updates I’m sure you’ve heard about Instagram’s newest update, a full screen display of the main feed. This didn’t come as a surprise to many as Instagram…
1st June 2022
Are you looking for fresh ideas to promote your brand on Instagram? Have you tried brand collaborations yet? This emerging promotional trend is becoming popular with small businesses to widen their reach. Brand collaborations or influencer collaborations? Brand collaborations and influencers play different roles in marketing and promotion. Here’s a super quick overview of the…
25th May 2022
TikTok is quickly becoming more popular for marketers. In Michael A. Stelzner’s “2022 Social Media Marketing Industry Report” we saw an increase from 9% to 18% of marketers using the platform TikTok since 2021. Not only that, 37% of marketers plan to increase their activity on the platform and a significant 47% are interested in…
24th May 2022
If you are a small business owner wanting to grow your brand, social media is an incredibly effective tool. Social media platforms like Instagram, LinkedIn, Twitter, TikTok, and Facebook share over four billion users who average 145 minutes on social media each day. Here are three super effective ways to connect your small business to…
11th May 2022
Now here’s a fun fact: 4.62 billion people across the world are active on social media. That’s 58.4% of the world’s population who have social media as part of their life and for many, logging on and checking is our first activity of the day. Social media is such a potent marketing tool. It’s little…
