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1st October 2020
Sam Mutimer is the founder of Thinktank Social, one of Australia’s first social media agencies, and she’s seen the value in investing time and effort into LinkedIn over the years, no more so than current items. Sam is a true believer in the fact that your network is your net worth. And from a professional…
23rd September 2020
Does your business need PR? That’s what I’m exploring today with my very special guest Liz Mckenzie, the head of PR and Communications at Canva.
4th September 2020
Sick of publishing content into the cyberspace void just to maintain your rankings? Of course you are! But we all know you won’t make a dent in the SERPs without words. So you’ve spent months (maybe years), establishing a blog, a newsletter, social media profiles and a probably a few other content outlets. So what…
17th August 2020
Having grown 26% year-on-year, Pinterest now has over 350 million active users each month. But the high amount of eyeballs on your content is not the only reason it should be on your social marketing radar. There’s a hidden mithril mine of engagement buried in the Pinterest platform if you’re willing to dig deep. We’ve…
2nd July 2020
Is SEO still the best way to get in front of your customers? I’m exploring all things SEO today with my special guest and good friend Jon Dawson, the founder of Digital Ninjas, one of Australia’s leading marketing agencies who are on a mission to help for-purpose organisations maximise their results from digital.
2nd July 2020
Having just gone through one of the biggest punch-in-the-guts that hospitality has seen in living memory, we thought we’d turn our attention to the industry that is so dear to our hearts (and stomachs). Just like every other industry, social media marketing is vital to the success of hospitality businesses. It helps with brand awareness,…
25th June 2020
Cast your mind back to January 2020, when you would have thought the bushfires that ravaged Australia were going to be the defining moment of this year. How wrong we were. As we continue to face uncertain times, we need to keep business and marketing ticking along in this Covid aftermath (or Covid continuation). As…
23rd June 2020
Marketers now have unprecedented amounts of data at our fingertips. Access to social media analytics means we know our users better than ever before. But are we maximizing how we use this information? One great way to use this data is to develop personalized social media marketing campaigns. By targeting specific users with the right…
17th June 2020
“Sales is the lifeblood of any business.” I’m exploring all things sales today with Rachel Bourke, the founder of SalesSPACE, where she has trained thousands of small business owners how to make big money by improving their sales conversation.
