What is a story exactly? Another question – what is a brand? But how does telling better stories actually help your brand? Find out the answer to that question and more on this episode of Forward Thinking.
Brands Tools & Apps
How and when to apply branding
8th November 2021
Branding is everywhere. Just one look down the high street or one scroll through social media, and you are exposed to several different businesses that are promoting themselves. Branding involves using the company name and logo, and a cohesive color palette across all products and online content. The importance of branding Branding is an important…
5 ways to run cross-channel content for a unified experience
14th April 2021
Using cross-channel content to create a unified digital experience is becoming essential in today’s customer-centric business landscape. This way, businesses can ensure seamless customer experiences while reducing operational costs and achieving better efficiency. One way to achieve consistent online customer experiences is to distribute and manage content effectively across multiple channels. Through effective content distribution…
