“Your network is your net worth.” I’ve been thinking of this quote a lot since recording this episode with my special guest Sam Mutimer, who is the founder of one of the first social media agencies; Thinktank Social. Through breaking her leg in 2008 playing rugby, Sam became aware of the true power of social…
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Small Business Over a Small Coffee – Season 1 Episode 1 – Share With Oscar
4th February 2020
Did you know Metigy had a TV show? With the help of Optus, we’ve launched Small Business over a Small Coffee, an original series about small business owners who have found success in Australia and the stories behind the businesses they’ve built. We wanted to provide our community of forward thinking SMB marketers with the…
Ep15: Marketing for restaurants and cafes with Mark Calabro from Hungry Hungry
21st January 2020
Have you always wanted to start your own restaurant or café? I know I definitely have and I’m exploring the world of food and business today with my special guest Mark Calabro His mission is to get restaurants full again and bring back the social element of going out and dining.
Ep13: The Marketing Scientist Mike Sager talks customer success, data and all things marketing!
7th January 2020
Today I talk to the Marketing Scientist Mike Sager. Mike’s one of the smartest marketers I know and he’s definitely earned the marketing scientist nickname! We discuss his extensive marketing career that started in the US and now sees him in Australia, where he founded a vets on demand startup called Pawsum and is now…
Ep9: Ecommerce Marketing and reinventing an industry with Zoltan Csaki from Citizen Wolf
16th December 2019
How do you reinvent an industry with only 8 employees? That’s what I’m exploring this week with my very special guest Zoltan Csaki, who is the Co-Founder of Citizen Wolf, who simplify and automate the process of tailoring.
Ep6: Building your first digital marketing campaign with Geoff Main from Passionberry Marketing
13th December 2019
Geoff Main, founder of Passionberry Marketing, a boutique agency that provides integrated marketing and communication strategies joins the Forward Thinking podcast to talk about all things marketing.
7 key questions to ask before following someone on Social Media
10th June 2019
Do you have a who-to-follow strategy for social media? Part of any smart social media strategy should involve a methodology of who to follow on social media. Because who you and your company follow will affect how others perceive your brand. And a targeted who-to-follow strategy will give your social team direction and purpose when…
How to Create Facebook Ad Audiences in Business Manager
28th December 2018
Setting up Facebook Ad Audiences allows you to define and refine your audiences. Then continually re-use them an improve them. Metigy current uses the audiences you define within Facebook when you Boost your Facebook Posts. You can read about boosting posts in our Facebook and Instagram Boosted Social Media Post. Getting Started Everything you need to…
Are Bought Followers really good for Audience Growth?
7th September 2017
It’s easy to buy followers and grow your user base very quickly. But is it the most beneficial for your brand? Is there real value in buying Twitter followers? Here are some things to help you with the decision process.